Bridge // Proximity

Screens that know when you are nearby.

Place Bluetooth Low Energy beacons around your venue and let screens change content based on who is nearby. Deliver personalized, location-aware messaging without any visitor interaction required.

BLE 5.0 Protocol
See Pricing
30m Range
BLE 5.0 Protocol
30m Range
3yr+ Battery Life
Bridge // Overview

Location-aware content, automatically delivered

The Beacon Technology integration uses Bluetooth Low Energy beacons placed throughout your venue to detect when visitors with the companion app or BLE-enabled devices are near specific screens. Screens respond by displaying targeted content: welcome messages for VIP guests, wayfinding assistance near entrances, or promotional offers near product displays. Beacons also push notifications to visitor phones with relevant information.

BLE beacon detection triggers screen content changes based on visitor proximity
Push notifications to visitor mobile devices when they enter beacon zones
Zone mapping to define proximity regions around screens and points of interest
Battery-powered beacons with 3 or more years of operational life per unit
Bridge // Key Features

What you can do with when you are nearby.

Three capabilities that make this integration essential for your digital signage network.

Zone Triggers // 01

Content changes by proximity

Define proximity zones around each beacon and assign content rules. When a visitor enters the near zone at 1 to 3 meters, the screen displays a welcome message. In the far zone at 5 to 10 meters, it shows a general promotional banner. Exiting the zone returns the screen to default content.

VIP guests see a personalized welcome on the lobby screen before they even reach reception.

Near, mid, and far proximity zones per beacon

Content rules triggered by zone entry and exit

Multi-beacon zones for large area coverage

Bridge // Zone Triggers
Mobile Push // 02

Notifications on visitor phones

When visitors with the companion app enter a beacon zone, they receive a push notification with relevant information: a welcome message, a special offer, a wayfinding tip, or a link to a mobile landing page. This extends the signage experience from the screen to the pocket.

Conference attendees get session reminders pushed to their phone as they walk past each session room.

Push notifications triggered by beacon proximity

Customizable notification content per beacon zone

Deep links to app content or mobile web pages

Bridge // Mobile Push
Heatmap Analytics // 03

Map visitor movement patterns

Beacon detection data aggregates into venue heatmaps showing where visitors spend the most time, which paths they follow, and how long they dwell in each area. Use this data to optimize screen placement, content relevance, and venue layout.

The heatmap revealed visitors spend twice as long in the east wing so we added more screens there.

Venue-wide visitor flow heatmaps

Dwell time analysis per beacon zone

Peak hour and day-of-week traffic patterns

Bridge // Heatmap Analytics
Bridge // Setup

Four steps to connected screens.

From setup to live content in minutes, not days.

Step 01

Install beacons at key locations

Mount BLE beacons near screens, at entrances, near products, and at other points of interest. Battery-powered beacons stick to any surface with adhesive.

Step 02

Define proximity zones

Map each beacon to a proximity zone in the Hangar.Media dashboard. Set near, mid, and far zone distances based on your venue layout.

Step 03

Assign content rules

Set up what screen content displays and what mobile notifications send when visitors enter each proximity zone.

Step 04

Analyze and optimize

Review visitor flow heatmaps and zone dwell time analytics to refine beacon placement and content targeting strategies.

Bridge // Questions

Common questions. Straight answers.

Do visitors need an app to interact with beacons

For mobile push notifications, visitors need a companion app or a web app with BLE support. However, screen content changes triggered by beacon detection can work without any visitor device if the Hangar.Media player itself detects the beacons.

How long do beacon batteries last

Most BLE beacons operate for 3 to 5 years on a single coin cell battery. Battery life depends on the broadcasting interval and transmission power. Hangar.Media monitors battery levels and alerts you when replacement is needed.

What is the range of a BLE beacon

Typical BLE beacons have a range of up to 30 meters in open space. Indoor range varies based on obstacles, walls, and interference. For proximity-triggered content, effective zones are usually set within 1 to 10 meters.

Can I use beacons from any manufacturer

Yes. Hangar.Media supports iBeacon and Eddystone protocols, which are compatible with beacons from Estimote, Kontakt.io, Gimbal, RadiusNetworks, and most other manufacturers.

Pricing // Transparent by Design
£0
/screen/month
Industry avg
£8–24
Hangar
£5

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