Sectors // Retail // Jewellery & Watches

High-ticket is high-trust.

Cabinet-side 4K video, VIP clienteling recognition, bridal-season campaigns and alias-only repair-status boards.

38% Average Sale-Value Uplift
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4K Per-Piece Video Detail
Sectors // Overview

Jewellery is a trust purchase. Every screen either builds trust or leaks it.

A jewellery retailer sells high-ticket items in a cabinet-dominated environment where the piece itself can't always be inspected freely. 4K video beside the cabinet does what the glass can't — shows the movement of a watch, the light on a diamond, the scale of a bracelet. VIP recognition at the entrance tells the stylist which regular just walked in. Bridal campaigns anchor the Q1 and Q4 seasons that carry the calendar year. Hangar.Media runs all of it on one platform, integrated with your POS (Lightspeed, Shopify, custom bespoke-jeweller systems) and your clienteling CRM.

Cabinet-side 4K screens with per-piece video content and detail close-ups
VIP clienteling integration with Tulip, Salesforce, custom CRM systems
Bridal, engagement and anniversary seasonal-campaign orchestration
Repair-status and watch-service-pickup boards with alias-only privacy
Multi-store rollout with per-boutique exclusive-piece content
Sectors // What It Does

Built for how jewellery & watches actually run.

The capabilities that matter in this sector — concrete, specific, and backed by the integrations your team already uses.

Cabinet Screens // 01

The cabinet shows the piece. The screen shows what the cabinet can't.

Cabinet-side 4K screens display per-piece video content — watch movement close-ups, diamond-light macro shots, bracelet-on-wrist scale context, designer interviews, brand heritage. When a piece is sold, the screen updates the cabinet's hero piece automatically. Customers interact with the piece even when the case is locked.

The cabinet sells the piece. The 4K screen sells the moment.
  • Per-piece 4K video content with close-up, movement and scale context
  • Designer interview and brand-heritage content for high-ticket pieces
  • Auto-rotation when a cabinet piece sells out of stock
  • Portrait and landscape formats for varied cabinet geometries
VIP Recognition // 02

The regular walks in. The stylist knows, before they speak.

Entrance-adjacent screens integrate with your clienteling CRM to show arriving VIPs a discreet recognition — alias or first-name only, with contextual information surfaced to the stylist on their tablet: previous purchases, anniversaries, wishlist items currently in stock, upcoming birthdays in the customer's family. Turns a walk-in into a consultation.

The stylist knows the customer's mother's birthday is in three weeks. Conversation starts there.
  • Clienteling CRM integration (Tulip, Salesforce, custom jeweller systems)
  • Alias-first privacy with opt-in full-name recognition
  • Anniversary and birthday-in-family surfacing for relevant gift suggestions
  • Wishlist-in-stock alerts for specific VIP customers
Bridal Season // 03

The engagement window opens. Your storefront is ready.

Q1 (January-February) and Q4 (November-December) carry most of the bridal and engagement-gift revenue in jewellery retail. Hangar.Media's seasonal campaigns push to every store simultaneously — storefront windows, category areas, cabinet hero content, bespoke-engagement messaging — with per-store dry-run preview. Bridal appointments can be surfaced on boutique screens to the reception team the moment the customer walks in.

Black Friday proposals happen in your store. The window needs to know.
  • Seasonal-campaign rollout across every boutique with dry-run preview
  • Bridal-appointment surfacing from booking system
  • Engagement-ring configurator screens (where your POS supports it)
  • Gift-voucher and bespoke-enquiry prompts at checkout-adjacent screens
Repair Status // 04

'Is my watch ready?' The screen answers before the stylist does.

Repair-counter and watch-service pickup boards show which services are ready for collection with alias-only discretion (first-name or order-number only). Customers know they can collect without queueing at the service desk. For bespoke commissions (custom rings, watch overhauls), estimated-ready-date boards reassure customers during the multi-week wait.

The customer collects the watch without asking. The service desk answers the questions that matter.
  • Repair-service system integration (custom jeweller systems, service-order APIs)
  • Alias-only privacy by default for repair-collection prompts
  • Bespoke-commission estimated-ready-date visibility
  • Multi-language repair collection prompts for tourist-heavy locations
Social Proof // 05

The customers who bought the piece. The photo they took. The wall the next customer sees.

Instagram-wall aggregation at boutique entrances surfaces customer-UGC of pieces in-the-wild — wedding photos, anniversary-gift reveals, styled-shoot mentions. Moderation workflow keeps brand-standard-appropriate content front-and-centre. Social-proof lifts bespoke-enquiry conversion noticeably in boutique environments.

The strongest sales tool in a jewellery boutique is another customer's engagement ring photo.
  • Instagram hashtag and brand-account feed aggregation
  • Content moderation workflow with store-level and brand-level approval
  • Taggbox multi-platform UGC for Pinterest and TikTok where relevant
  • Customer-story feature walls (styled-shoot attribution with permission)
Sectors // Where It Runs

Every screen in the building.

From customer-facing walls to operational dashboards — the scenarios that make the platform worth running day-to-day.

Cabinet-Side

4K per-piece video content

Cabinet-adjacent 4K displays showing piece detail, watch movement, diamond close-ups and designer-interview content. Auto-rotate when stock changes.

Storefront Window

Bridal, engagement and seasonal hero

Sunlight-readable 2,500-nit window displays for engagement, bridal, Valentine's, Mother's Day and Christmas season campaigns.

Entrance & Greeting

VIP clienteling recognition

Entrance-adjacent screens surfacing VIP arrival information to stylists via tablet with alias-only public display.

Consultation Suite

Bespoke-consultation displays

Private consultation-suite screens for custom-commission work, CAD visualisation of designs-in-progress, and material-options comparison.

Repair Counter

Service-status and collection boards

Repair-counter screens with alias-only service-ready indicators, estimated-completion dates for bespoke work, and collection-QR for contact-free pickup.

Instagram / Social Wall

Customer-UGC social proof

Lounge and entrance-area social walls aggregating customer Instagram posts of pieces-in-the-wild, with brand moderation.

Sectors // Questions

Common questions. Straight answers.

Which jewellery-specific POS and clienteling systems do you integrate with?

POS: Lightspeed Retail, Shopify POS, Edge by Abbey Business Systems (UK bespoke-jeweller favourite), Rapaport (for loose-diamond trading), custom jeweller systems via REST API. Clienteling CRM: Tulip (strong in luxury), Salesforce Commerce Clienteling, Endear, custom bespoke-jeweller CRMs. Integration is always included in the flat software price — no per-connector premium.

How does the 4K per-piece video content scale for a 2,000-SKU boutique?

Video content is associated with SKUs in the content library — brands typically produce 60-120 second pieces for hero items (watches, engagement rings) and 15-30 second pieces for category content (stacked-ring set, casual-bracelet range). Stores without the content team to produce per-piece videos use brand-shared libraries (Patek, Rolex, de Beers etc. all provide retailer-use media kits) with your boutique-level overlay. Content storage and delivery are included in the flat price.

Can bespoke commissions be tracked on the pickup / consultation screens?

Yes. Bespoke work has extended timelines (ring sizing 1-2 weeks, watch overhaul 6-8 weeks, custom commission 3-6 months) and the customer anxiety is real. Our commission-tracker screens in consultation suites show the stage (design approval, CAD review, casting, stone-setting, polishing, final inspection), estimated completion and next-update milestone. Alias-only privacy. Customers text or call much less because the screen tells them what they need to know.

What's the monthly spend for a multi-boutique jeweller?

£5 per screen per month, flat. A 5-boutique operator running 15 screens per boutique (cabinet-side 4K, storefront window, entrance, consultation suites, repair counter) pays £375 per month. What you see is what you pay. Every integration, every feature, monthly billing, cancel any time.

Pricing // Transparent by Design
£0
/screen/month
Industry avg
£8–24
Hangar
£5

One price. The whole platform.

That's how we think signage should work. Content editor, screen management, and 200+ app integrations — all included from day one.

No per-user fees
Unlimited users
Unlimited screens
200+ integrations
150+ templates
Multi-tenancy
Edge caching
Offline playback
REST API
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Chat / Online

Pricing

£5 /screen/month

Everything included. One price.

Speed

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Hardware

Use the screens you already own.

Fire TV, Android, Tizen, webOS, Pi, browser.

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